Lighthouse Research

1292 West 12700 South, Riverton, Utah 84065, United States of America

About

Utahs full-service research firm, providing high quality research and actionable results

Lighthouse Research is a full-service marketing research firm and provides a wide range of quantitative and qualitative services.

 

Expect the same great service you've always received from Lighthouse. Founded in 1992, Lighthouse Research and Development, Inc. is a full-service marketing research firm providing broad-spectrum quantitative and qualitative services . Our suburban facility in Riverton, Utah offers 3 focus group suites and our updated downtown focus center features 4 premium focus group suites, for a total of 7 group rooms between our two Salt Lake area locations.

With 30 years experience in the marketing research field, we put our extensive experience and expertise to work for you by identifying your company's specific needs and designing a custom-tailored research plan to address the unique challenges and opportunities facing your company.

We work with you as a team every step of the way from the initial design meeting, to final report presentation and recommendations, and consider you to be our partners in building a research strategy designed specifically for your organization.

Our mission at Lighthouse Research is to enable you to make critical business decisions based on information collected first-hand from the most reliable source available: your customers, employees and prospects. As a team, we can help you find answers to your most important business questions.


 

Qualitative Research

  • Focus groups
  • Mini-groups
  • One-on-one in-depth interviews
  • Auditorium studies
  • User-tests
  • Taste tests
  • Mock juries

 

Quantitative Research

  • Telephone surveys
  • Direct mail surveys
  • Online surveys
  • Mystery shopping
  • Employee audits
  • On-site intercept surveys
  • Brand awareness and positioning
  • Customer profiling
  • Customer migration studies
  • Customer satisfaction
  • Market feasibility studies
  • New product testing

Location

1292 West 12700 South, Riverton, Utah 84065, United States of America