Blackstone Group is a full-service custom marketing research and consulting firm with over 30 years of global research experience.
The Blackstone Group is a full-service custom marketing research and consulting firm with over 30 years of global research experience. We provide research-based insights to leading organizations across a range of industries including financial services, insurance, energy/utilities and technology, healthcare, CPG, education, associations, not-for-profits, and pharmaceuticals.
Our international capabilities allow us to reach over 90% of the world's population in their native languages. Within each market, our multicultural research expertise generates unparalleled results.
We derive maximum insight by utilizing the following proprietary methods and services:
SEQUALSTM (Customer satisfaction, loyalty and retention)
Customer Experience
User Experience
Brand/Communication Tracking
(IQ)2 TM (Interactive Insight from Qualitative/Quantitative)
Persona IPBTM (image, positioning and branding)
NamecraftTM (name generation and testing)
SCAPETM (new product development)
Advanced Communication Evaluator
Concept ESP (online concept screening)
Our highly qualified professionals hold post-graduate degrees in business management, social sciences, engineering and computer application, and average over 20 years of experience in marketing research and analytics. The Blackstone Group is a certified minority-owned / diversity firm.
Experienced Blackstone teams utilize the following state-of-the-art in-house resources:
Web, mobile and tablet surveys (programming and hosting)
Custom online dashboards
Online focus groups
Telephone interviews from over 100 CATI/CAWI stations
Interactive Voice Response (IVR)
To learn more and tells us about your current research needs, call us at 800-666-9847/312-419-0400 or email us at info@bgglobal.com.