Apex Marketing Management is a marketing firm specializing in delivering digital and
variable direct mail content to all industries. The direct mail industry is static and needs more
technology to support relevant outreach efforts. Apex provides a unique value by providing
variable-based creatives, data, and analytics to ensure the content marketed is relevant based
on the collected data while delivering speed and security flexibility.

While utilizing cutting-edge technology, Apex can conceptualize the objective of the
direct mail campaign and quickly design multiple creatives to deliver to the end client. The result has yielded higher customer response rates, increased revenue, profile matching, and accurate marketing spending while providing back-end analytics to ensure the proficiency of the campaign/s.

The science-based approach allows excess funds to be reclaimed and redeployed to
optimize other efforts. Apex has also developed the technology to create variable creatives and simultaneously deploy the direct mail package and the email version. This allows customers to adjust strategies based on the demographic while building the data warehouse to make precise decisions on future mailings.